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With love and care
for the lips down there
Popular categories
NATURAL & ORGANIC
Made in Sweden
We are an award-winning intimate care brand of Swedish heritage, passionate about creating high-quality products to help care for your intimate areas. Our products are recommended by doctors.
our core values
We are on a mission to
break the stigma
surrounding women’s
intimate and sexual health
and educate women on how
to best care for their intimate
areas.
We care for you and the
planet! Opting for organic
and natural ingredients is
not only beneficial for your
well-being but also a more
environmentally conscious
decision.
When the intimate area
lacks moisture, its natural
protective barrier gets
weaker, which makes it
easier for infections to
happen.
The importance of the
vaginal and vulva
microbiome cannot be
denied. Our products support a healthy balance.
Words from
Dr. Rebecka Kaplan
"Soap-based products are the primary culprits behind intimate health issues. Even mild soaps can break down the natural protective layer, making it easier for harmful bacteria and yeast to stick to the skin and cause problems. Anything that lathers should be avoided in the vulva area.”
Intimate talk
Bumps Down Below: Why They Occur and How to Prevent Them
Ever experienced bumps in the intimate area? You are not alone. It is a common condition and is often due to a combination of different factors....
Microbiota & Fertility
How does the microbiota in the vulva impact fertility? This is a hot topic in fertility research and something that could be well worth looking...
The Importance of a Healthy Microbiota During Pregnancy
Keeping a healthy balance of bacteria in the vulva and vagina is super important for a woman's overall well-being. However, during pregnancy, an imbalance in...
Intimate Health: Proper Hygiene Tips
Discussing intimate health concerns can be a sensitive topic for many women. Our market research indicates that 91% of surveyed women have dealt with discomfort...
Preventing Skin Darkening in the Bikini Area After Hair Removal
Skin darkening in the bikini area after shaving and waxing can occur due to a few reasons. One of the most common causes is a...
Mind Your Biome: 10 Solutions for Maintaining its Balance
The vagina is home to millions of bacteria, mainly Lactobacillus, but also a small number of fungi and parasites (!) Their balanced existence is vital...
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